Makeup foundation is the secret to whether your makeup will look good or not. Foundation helps to smooth out your skin tone, conceal blemishes and gives you a healthier glow. Applying makeup without a foundation base can actually accentuate unsightly skin problems, rather than conceal them. Choosing and applying foundation should be a simple procedure, but there are pitfalls. Here is an easy step by step guide to choosing and applying foundation.
Step 1. Decide what foundation coverage and finish you prefer.
Decide what type of look you would like to achieve. Foundations can offer coverage from sheer to heavy and finishes that range from matte to satin. Degree of coverage and type of finish is very much a personal choice.
Step 2. Choose the right shade
Once you have chosen the ideal formulation (coverage and finish) for you, you're ready to choose the perfect shade to match your skin tone. There is a good selection of foundation shades available from the lightest of shades for pale skin through to shades for the darkest skin tones. Here's how to select the perfect shade for you.
How to select the perfect shade
• Ensure you're in natural daylight when trying out foundation colours, so you can see exactly how your skin will look once you leave the shop.
• Select a couple of shades which look as though they'll match your skin.
• Don't try foundation on your hand or on your wrist- they're a different colour to your face.
• Stroke a little colour onto your jaw line to ensure you get a tone that will blend with your neck as well as your face. The shade that seems to "disappear" into your skin is the right one for you.
Tip: Bear in mind you may need a slightly darker shade of foundation for summer when your face will naturally tan.
